CASE STUDY

Surfacing Innovation 

Merging technology and human insight to deliver timely and targeted information with strategic value




In the fast-moving pace of the pharmaceutical market, remaining innovative is critical to maintaining a strong competitive position in such a dynamic sector. When business intelligence teams lack the correct resources and time to carry out important analysis, it puts organizations at risk of losing grasp on vital business and falling behind competitors.

By partnering with InfoDesk, a leading pharmaceutical company enhanced the way it distilled information about innovations into strategic recommendations for senior stakeholders.

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